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restaurant brand

Are You In The Restaurant Business For The Right Reasons?

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Are You In The Restaurant Business For The Right Reasons?

There are so many reasons people run restaurants. Many of us first got into the business because of passion. Maybe you started working in restaurants and really oved the personal side, camaraderie with staff and customers alike. Perhpas you are drawn to the high-energy. Possibly, you were a chef with a loyal following of raving fans, or you just saw an opportunity and took the plunge. But that was years ago. Are you still passionate and committed to run a top-notch operation?

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Does Your Restaurant Have “WOW” Factor?

Does Your Restaurant Have “WOW” Factor?

I’ve always believed that dining out in any restaurant should be an “event” and this is certainly what I look for when I dine out in anyplace USA or really anywhere in the world.  A restaurant should provide endless reasons to dazzle the customer, invite them back and create “affinity” with each customer.