When properly deployed, this weapon can be more powerful than advertising—in increasing referrals, winning repeat business, and maximizing profits.
Avoid These 10 Common Habits of Ineffective Restaurant ServiceWith many summer Restaurant Week events underway or soon scheduled, it’s the perfect opportunity for local eateries to shine and win new customers. Restaurant Rockstars issues this reminder: it’s consistently getting small tasks right that sets the best restaurants apart from the rest.
Spring and warmer weather means more family outings and more dining out. Leading restaurant training developer Restaurant Rockstars offers creative ideas for restaurants to keep kids busy and parents happy.
As several big name restaurants face bankruptcy and many more struggle with failing revenue, l caution restaurant owners and top management now, more than ever, scrutinize operations and customer service.
In the heat of battle, many restauranteurs and their managers spend their time putting out personnel fires. When a server quits or isn’t working out, their first thought is to get a “warm body” on the floor ASAP.. After all, when you’re short on staff, everybody has to pick up the slack and money is being lost… right?
In a typical restaurant shift, many restaurant servers will default to asking “YES/NO” questions. “YES/NO” questions such as “Would anyone like dessert?” are Kryptonite for restaurants. With this approach, the odds of making the sale are quite low – Just 50/50!
From start to finish, our dining experience was led by what I call an “Order Taker”, albeit a very knowledgable one. You see, serving is an “art” and a great dining experience is more than just about presenting great food & drink.
As restauranteurs we’re “In It to Win It” aren’t we?, Working 6 or 7 days per week, two to three meals per day… putting out fires, working on product quality, making sure our restaurants and menus are inviting and so on… It’s a daily challenge and we all know all too well the failure rate of restaurants in the first 5 years.
An effective $ALES $TAR brings the menu to life for guests to intrigue, compel & ultimately sell them the food or drink before its prepared and comes out of the bar or kitchen. This approach takes practice, technique and personality.“Theatre of the Mind” is one of the most successful tools waitstaff can use to enhance a guest’s experience, sell more product for the restaurant and increase the server’s gratuities.