I’ve always believed that “Order Takers” in restaurants deliver Ordinary Experiences. Why not be about creating Extraordinary guest service? To do this, your staff need to take your customer on what I call “the Magical Journey”. Here’s one cool tip to do just that while watching your guests smile and cash register ring.
From pitfalls and major struggles to straight out theft & fraud, you’ll learn how I built my successful restaurants from a bold dream and no practical experience to a wildly successful multi-million dollar exit. In this action-packed episode, my friend and fellow industry pro Jaime Oikle and I discuss my crazy restaurant journey and how the systems I created led to Double the Net Profit of the average restaurant and national press acclaim.
Social Media may possibly be your restaurants Most Powerful Marketing Strategy.. There’s Facebook, Snapchat, Instagram, Twitter and by the end of the day there’ll be a couple more.. which ones are important? All of them…if you ‘re not on these platforms, you’ll miss out on lots of new and repeat business.
After 9 short years with virtually no restaurant industry experience, Mr. Roger Perry of the Datz Group in Tampa Florida is now turning the restaurant scene upside down with several exciting concepts. Listen as Roger tells us how opening a bakery solved a critical problem and future threat to that first restaurant.
Today I’m talking with Mr. Lee Zucker and Mr. Rev Ciancio from Yext.com. They are Digital Knowledge Management Experts. Give a listen as today we’re talking online review strategies, online ordering, driving loyalty and repeat business and most importantly marketing like a big brand without the big brand budget.
Imagine rising from the kitchen of his family’s humble Brooklyn restaurant at age 4 to professional waiter, manager, event planner, caterer and restaurateur. Remarkably Ian will share how his family transformed their early hot dog stand into the “World’s Largest Nightclub”, serving 6,000 people every Saturday night.
This one idea may be the most powerful change you make that creates an unstoppable brand and culture within your restaurant. Give today’s episode a listen as Thea and I share the “key” to truly dominating your competition. Do this and I guarantee your cash register will RING! And about that one word… you’ll have to listen to find out!
I’ve always believed that the Help Wanted ads are a great way to find someone else’s problems and just because you need a new hire, the wrong person won’t be doing your business any favors. So here’s a paradigm shift. Give this episode a listen as today I’m talking to a superstar recruiting expert. Mr. Mike Durre shares his “secret sauce” to finding key personnel from a GM, to Chef to line positions.
Heres a TWIST many restaurants miss. There are so many ways you can leverage your restaurant’s LOGO while promoting everything that’s special about your place. Give a listen to today’s episode as Thea and I riff on the power of your logo which is the true foundation of your marketing, to powerful promotional ideas that capture the public’s imagination, create that BUZZ and get them talking.
Its rare that a restaurant training idea really blows me away, but this one is pretty amazing. Today’s episode is all about Innovation & Empowerment… This powerful combination is helping a Massachusetts restaurant energize its staff, drive new business and take teamwork to a whole new dimension. Don’t miss this one!