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cheesecakefactory

Episode #108  Build Your Brand with Ideas For Holidays & Big Events

Episode #108 Build Your Brand with Ideas For Holidays & Big Events

One of the most powerful brand-builders I know (not to mention staff pleasers) is creating several “Big Events” throughout the year around holidays and big sports events.   Give this episode a listen as I take you through many of the key-holidays and big events that will drive new and repeat business and make your place more money several times a year!..

 

Episode #107  Last Minute Tax Advice from an Industry Expert

Episode #107 Last Minute Tax Advice from an Industry Expert

Listen to my guest Mr. Tony Perricelli.  He’s a CPA and Tax Expert with many restaurant and hospitality clients.  He knows the restaurant business and is a tremendous resource and wealth of information. We discuss last minute tips for 2017, big changes from the Trump Administration for 2018 that can be a real benefit to your business and much more.  Also, learn what you need to do throughout the year to put your business in the best tax position before you file. 

Episode #106  Marketing Firepower Starts With Your Brand!

Episode #106 Marketing Firepower Starts With Your Brand!

We’ve all been to those rockin restaurants that have the triple combination of food, service and ambiance.  You know, you can feel the magic going on and usually there’s a long wait for a table no matter what day it is.   All three of those elements are important to real success and most of the time I say that service is a true competitive advantage, but lets focus on the ambiance.  Check out this episode as Thea and I riff on what it means to build a brand.  Give a listen, you just might get your next big idea that inspires your success.

Episode #52 This Chain Has it Dialed & Your Restaurant Can Too!

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Episode #52 This Chain Has it Dialed & Your Restaurant Can Too!

I’ve always believed there are 3 very important elements to any successful restaurant - Food, Service & Ambiance and to really get the buzz going for your place, you’ve got to nail all three.

I happened to visit a well-known major chain restaurant recently and the experience really knocked my socks off and my kids were pretty impressed too.  They wanted to take our server home with them, but I’ll get to that.

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